Latest articles
Association Forum Announces New Board Officers and Members
Association Forum has announced the appointment of three new directors and one new officer to its Board of Directors, effective April 1, 2026. The newly elected leaders bring deep expertise across governance, marketing, engagement, and strategy—strengthening the organization’s commitment to advancing the professional practice of association management.
You Don’t Have a Retention Problem. You Have a Promotion Problem.
Women leave when their expertise is overlooked and advancement stalls. The glass escalator explains why—and how to stop it.
BAE Chicagoland Kicks Off: Join the Movement!
Black Association Executives (BAE) is officially in Chicagoland, bringing a bold new community to Black association executives in the region.
25/7/365 Leadership: How to gain an extra hour every day (Without burning out)
Association professionals don’t work in a 9‑to‑5 world, but in a 24/7/365 reality. With high expectations, limited resources, and mission‑driven pressure, many wish for a twenty‑fifth hour—but the truth is, more time has to be created within the hours we already have.
Five Steps to Develop and Grow Your Influencer Marketing Program
What does influencer marketing look like at your association? Learn how the Pharmacy Technician Certification Board built its influencer marketing campaign from the ground up.
Association Forum Announces Recipients of its 2023 Awards
Award recipients will be honored at Association Forum’s Honors Gala 2023.
Tracie D. Hall named to TIME’s Annual TIME100 List of the 100 Most Influential People in the World
CHICAGO – TIME has named Tracie D. Hall to the 2023 TIME100, its annual list of the 100 most influential…
User Personas for Associations: Benefits & Best Practices
User personas have long been used to personalize the marketing efforts of top corporations. Learn how user personas can make a big impact for your association.