Latest articles
Association Forum Announces the 2025 Class of Forty Under 40®
We honor forty young professionals who have proven to be invaluable assets to this profession.
Getting into the “Red Zone”: How Association Leaders Can Forge an Unshakeable Value Proposition
In a crowded marketplace, associations must move beyond benefits and boldly claim their “Red Zone” — the unique space where member needs meet unmatched value — to become indispensable in their members’ professional lives.
Turning AI Into Member Value
How AAE’s Save Your Tooth Month GPT became a personalized marketing assistant for members
5 Mistakes That Taught Us Everything
Hear from five association leaders who reflect on mistakes they’ve made and the lessons they learned along the way.
Member Spotlight: Sheila Brown, MBA
From temp to trusted chapter relations specialist, Sheila Brown’s 22-year journey at ACHE proves that finding your true path sometimes means coming full circle.
What to Wear to the Honors Gala 2025: SHINE ON in Style
Get ready to sparkle, shimmer, and most importantly—shine! Association Forum’s Honors Gala 2025 is on Wednesday, June 11, and we…
Member Spotlight: Michael Wilson, CMP
Michael is Division Director, Convention & Meeting Planning at the American Veterinary Medical Association. He came to association work via hospitality and loves his job. You won’t believe what’s not in his LinkedIn profile!
Association Forum Announces Dynamic 2025-2026 Board of Directors
Association Forum is thrilled to announce its 2025-2026 Board of Directors, a powerhouse of industry leaders poised to drive innovation and excellence in the association community.







