Posts

Managing Through Unprecedented Change

Association Forum is here to help with your professional challenges — whether directly related to the pandemic or not.

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The Retargeting Basics

While retargeting has been around for some time, most associations still aren’t using this type of advertising. Here’s what you need to know.

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How to Hold Better Brainstorming Sessions

In this conversation with Chris Broderick, president of B.near Global, we talk about people, culture and how to be better at brainstorming.

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Sorry for the Background Noise

Motherhood during Covid-19 through the eyes of a first-time mom working in association management.

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A Conversation with Woman of Influence Honoree Mary Lynn Fayoumi 

Mary Lynn Fayoumi, CAE, SPHR, SHRM-SCP, president and CEO, HR Source, is the 2021 recipient of the Woman of Influence Award. She sat down with Association Forum to reflect on her career and give advice to working women.

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How We Held a Hybrid Board Meeting During a Pandemic 

Holding a hybrid meeting–meaning some attendees are in-person and others are virtual–isn’t difficult. This option may be critical to associations in the coming year.

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Pricing Strategies During COVID-19

Just how much should things cost in the pandemic? Listening to your members is a good first step in figuring out your strategy.

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5 Things I Learned at Holiday Showcase

Holiday Showcase 2020 was unlike any other. This was largely because it was virtual, but the meeting also boasted more education than ever before.

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Infographic: The Revenue Landscape for Associations

Revenue growth was a mixed bag last year, even before the pandemic hit. But diversification is paying off for leading organizations.

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The Will to Change

Leaders will need to be bold to generate non-dues revenue.

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