Jeanne Sheehy

You’ve Been Running GA4, What Now?

The Google Analytics 4 (GA4) conversion deadline last summer brought chaos to our marketing team…

We asked Association Forum’s Publications Working Group how they “Walk the Talk” in regards to their careers. Read on for their answers!

Now, more than ever, meeting planners need to be flexible and savvy. Read on for the 10 must-have skills for the meeting planner of the future.

You likely already rely on AI for daily tasks you don’t even think about. Here, Jeanne Sheehy explores what’s next.

Event planners have been through a lot since 2020. In this article, we take a look at some of the trends shaping the future of the industry.

Agile isn’t just for software development teams. Learn how to apply it to your event planning strategy too.