Membership

Experience + Value = A New Formula for Successful Member Engagement

An interview with Amanda Lea Kaiser, author of “Elevating Engagement: Uncommon Strategies for Creating a Thriving Member Community.”

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Member Spotlight: Nicole Araujo, CAE

You’ll never guess the names of Nicole Araujo’s cats. Read her member spotlight to find out that and why she loves working with associations!

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Member Spotlight: Tejuana (TJ) Baskerville

TJ Baskerville loves her job. Read her member spotlight to find out why!

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ASAE Announces 97 Professionals Earned CAE Credential This Summer

Six Association Forum members earned their CAE this summer!

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different people using screens and devices representing user personas

User Personas for Associations: Benefits & Best Practices

User personas have long been used to personalize the marketing efforts of top corporations. Learn how user personas can make a big impact for your association.

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Engagement scoring concept with blocks with member icons

Take the Guesswork out of Measuring Member Engagement with Engagement Scoring 

How to build an engagement model that assesses your association’s unique value proposition.

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